Mapping Systems | Enabling Decisions
About

We believe complex operations should be easier to understand.

Industrial organizations have more operational data than ever. Yet understanding the operation often still depends on dashboards, spreadsheets, meetings and individual experience.

We started ValueTwin around a simple idea:

If we can model the operation itself, we can bring data and analysis closer to the way the operation actually works.

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Sophisticated conceptual image of engineers and operations professionals looking at a visual representation of a complex industrial operation. Communicate curiosity, understanding and systems thinking. 16:9.

The Problem We Care About

We are interested in the gap between data and understanding.

Companies have invested in collecting data. They have invested in ERP, MES, SCADA, BI and other systems.

But the existence of data does not automatically create operational understanding.

The difficult part is often connecting:

Data→ Assets→ Processes→ Events→ Relationships→ Outcomes

That is the problem we work on.

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Sophisticated conceptual bridge between fragmented industrial data sources and clear visual understanding of an operation. Disconnected data sources on one side, connected operational model on the other. 16:9.

What We Build

We build models that help people understand systems.

Our work sits at the intersection of:

Operations

Industrial engineering

Data

Analytics

Technology

Visual modelling

We use these disciplines to create analytical experiences around the systems people are actually trying to operate and improve.

How We Think

Start with the system.

01Understand

how it works

→
02Model

the relationships

→
03Connect

the relevant data

04Analyse

what is happening

→
05Explain

what changed

→
06Improve

where possible

This is the thinking behind ValueTwin.

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Sophisticated visual sequence of six stages: Understand, Model, Connect, Analyse, Explain, Improve. Integrated with a real industrial operation. 16:9.

Our Principles

Five ideas we build around.

Context over isolated metrics.

A number becomes more useful when its operational context is visible.

Relationships matter.

Performance often emerges from interactions between different parts of the system.

Existing investments matter.

Organizations should be able to build on the technology and data they already have.

Visual understanding matters.

Complex systems become easier to investigate when their structure can be seen.

Technology should serve the problem.

We use technology where it helps make operational understanding and decision-making better.

Our Vision

Make complex operations understandable.

We want to make it easier for people responsible for operations to understand the systems they run.

Not by adding another layer of reporting.

But by bringing together:

the operation
the model
the data
the analysis
the people making decisions

Have an operation worth understanding?

BottleneckAsset performanceFragmented dataA new operational analytics use case

Whether you are trying to understand a bottleneck, improve asset performance, connect fragmented data or explore a new operational analytics use case, we'd like to understand the problem.

Discuss Your OperationTake the Operational Visibility Assessment